Blog the Right Way: From Beginner to Expert – How to Become a Great Crochet Blogger

This course is for crochet bloggers who want to level up their blogging game or monetize their blog.  Learn exactly what to do and what not to do for organic traffic growth.

Last Updated: May 19, 2023

2023 Crochet Business Summit Crochet Business Summit

Thanks for joining us for the 2023 Crochet Business Summit! As a part of the power bundle I am contributing my Crochet Blogging: The Right Way 20 Tips to Successfully Starting Your Crochet Blog to get your started on your crochet blogging journey!

How do I get access to the 20 Tips? Get the ALL-ACCESS PASS to the Crochet Business Summit.

Continue reading to get a taste of what is in store for the Blog the Right Way Course coming May 19th!

How to Become a Crochet Blogger

Starting a blog of any kind can be a little scary, but it doesn’t have to be!  I can help you start your crochet blog and do it right from the start. 

If you landed here and are not a craft or crochet blogger, don’t worry, these tips will help you no matter what your niche.

If you’re like me, you have a 1000 things to do, and running a blog along with working a part time or even a full time job can be daunting.  Scheduling, and technical difficulties can side track even the most organized blogger.

I constantly find myself sitting down at my computer to do one thing, and suddenly 10 other things pop up (e-mail messages I need to respond to, website fixes, or trying to complete a project,) but there are about 100 other steps I need to take or things to fix before I get there.

Also, being in a rut and wanting to change your life for the better can be a challenge.  Passive income provides an easier way to earn.  You do the work once, and earn for a lifetime.  Who wouldn’t want to do that??

A previous co-worker said she gets things done by making a list of three things to do and complete that day.

That’s wonderful if you have someone else working on the back end of the website, or making social posts, or even responding to socials.

Doing only 3 things a day…it would take years to get my to-do list done.  

As a sole crochet blogger/biz owner, you are the boss, the employees, and everything.

Tips for Starting a Crochet Blog

When you start out, you wear a lot of hats, including marketing, analytics, graphics, writer, creator, social media manager, scheduler, event host, SEO expert, and more…

If you want a complete list of my most valuable tips & tricks to blogging the right way please click here….oops – NO that’s not the way to do it (never link to a product, page, or post using the word here.)

That is just one example of the real life, life changing tips and tricks I offer in the full course of Blog the Right Way. (that’s how you do it, link to the keywords you want to rank for).

Prioritizing time to create your craft, promote, fix website issues, planning and optimizing keywords can be overwhelming while trying to grow your business.

When I first started my blog from scratch I didn’t know anything about buzzwords like:

  • SEO
  • Keywords
  • Rankings
  • Focus Keyphrase
  • Affiliate Marketing
  • Lead Magnets
  • Landing pages
  • Hashtags (or even how to use them!)
  • Email automations
  • Niche
  • Ad Networks

It has taken me a long time to grow organically…but I did it.  I sat back and watched other bloggers in my niche grow and surpass me.  So I began to think that my content wasn’t good and started to feel discouraged.

What I learned is it was AND wasn’t my content…let me explain.

What I didn’t realize at the time is I was lacking the most basic knowledge on how to be a blogger and more importantly, how to monetize my blog.  

I equated my crochet patterns as good content – boy was I wrong.

Don’t get me wrong – yes, my patterns are content, but they aren’t considered “good” content unless they are specialized, unique, and have a niche focus.

Why?  Because niche focus requires linking to other blog posts within my blog (it’s called cross-linking and let’s google know what you’re all about). 

Let me give you some examples.

If you want to get a jump on the course – you can download the 20 Tips to Successfully Starting Your Crochet Blog. Don’t have $10 right now? That’s okay – I’ve given the option to pay in installments. 🙂

Blog the Right Way 20 Tips to Successfully Starting Your Crochet Blog

Deep Dive into Crochet Blogging

Some crochet bloggers will only create blankets – that’s a niche.  They become the “experts” in blankets.  People begin to share their world and become familiar with the fact they create blankets.

Other crochet bloggers create amigurumi stuffed animals.  That’s their niche.  Similarly, some crochet bloggers will create only beanies or only use a specific crochet technique, like Tunisian, mosaic, or tapestry crochet.

I was overwhelmed to say the least.  I like to crochet ALL the things!  But what I realized most was I loved to teach and show people how to do things.  All the things.  But that isn’t really a niche.

To get more in-depth tips on narrowing down and identifying a profitable niche, please sign up to get notified when the course goes live! OR  book a personalized session with me today.

Get notified when the new modules are uploaded – Blog the Right Way course!

Get One-on-One Crochet Blog Coaching

However, if you can’t wait and want a personal session or have more questions?  Book a private session with me here:

Blog the Right Way Personal Help 30 Minutes

Blog the Right Way Personal Session 1 Hour

How I Started My Blog Wrong

Let’s get back to the story…

At the time I  was in school full-time, taking care of my father, and working hard to build an independent life for myself.

Despite my lack of knowledge, I managed to qualify for a larger media company by getting 30,000 sessions in a month.  Back then, the requirement for Mediavine was 30K sessions a month.

How did I do that?! – the wrong way of course.

I did it by networking with other bloggers, hosting CAL’s (crochet alongs) and blog hops.

Don’t get me wrong, all of that isn’t the wrong way necessarily – networking gets you backlinks (another buzzword), which are good if they come from a reputable blog and bad if they come from a spammy blog site.

You may already be overwhelmed right?  Don’t be, I am here to give you the basics and guide you through the most important things first.  When the full course goes live, you will be a better blogger in 4 short weeks.

My goal with Blog the Right Way is to teach you what not to do, what not to waste your time on, and most importantly – to give you a complete blueprint on what to do to reach your traffic goals.

Did I say traffic?  Yes, traffic.  That is the absolute most important aspect of being a blogger.

What drives traffic?


What are keywords?

Keywords are words that google and other search engines use to *rank* your website in comparison to other sites in a similar niche.

Crochet Blogging Buzzwords

There are all those funky buzzwords again!  Let’s do a deep dive into the buzzwords I just mentioned…

These are not exclusive to crochet blogging, they carry over into any blog you decide to create.


Whatever business you are starting online, traffic is the first and foremost.  But more important, you want organic traffic.  Organic traffic is what happens when someone finds your website from entering search words into a browser (google, bing, etc.).  

Organic traffic is free and based solely on keywords you use inside your posts, your alt descriptions (alternative descriptions) and how you title the photographs you upload to your blog.

When I first started, I didn’t rename my photos or use keywords in the titles.  Do you know what happens when you upload a photo of a crochet hat that’s titled DC1234.jpg? I do, unfortunately.

Google looks at that title and says “oh, okay I have no idea what this photo is.”  Do you know what else?  It indexes it that way too.  It will not show up in searches – at all.  Remember that word…Indexing.

What to do:  Always name your photos using keywords.


Keywords are the most important aspect of your blog.  I didn’t understand just how important they are when I started.  Therefore, my blog didn’t start ranking for quite a while.  Every post you write will need to have a keyword phrase (two to four words that describe the focus of your post)

What to do:  Keyword research using tools like RankIQ, Google Keyword Planner (free).  There are tons of them out there, but my #1 recommendation is RankIQ.  That’s a perfect segue to ranking.


Ranking refers to the position of a webpage on a search engine results page (SERP). The higher a webpage’s ranking, the more likely it is to receive clicks and traffic. Ranking is influenced by a variety of factors such as keywords, content quality, backlinks, and user experience. Regularly monitoring and improving your ranking can help increase your website’s visibility and traffic.

Ranking can take a year or more, keep that in mind when you begin to get frustrated with your traffic results.  But if you play your cards right and use RankIQ, you can rank in as little as a month!


A niche is a specific area of focus within a larger market. It involves identifying a particular audience or target market and creating content or products that cater to their specific needs or interests.

Finding a niche can help differentiate your brand or business from competitors and attract a loyal following of customers or readers who share your interests.

This is the perhaps most difficult thing to narrow down for most bloggers.  I am a crochet blogger, but within crochet, there are a hundred different types of niche’s.  I touch on that above a little, and in the Blog the Right Way full course (jump to the modules).

The full Blog the Right Way course is free!  If you want to get notified when new modules go live, please sign up for notifications.  I am also booking one-on-one sessions if you want personal guidance to get started!

FAQS about Crochet Blogging

Here are some questions people often ask about crochet blogging…

Are crochet blogs profitable?

Yes, crochet blogs have the potential to be very profitable.  This is why it’s important to start your blog the right way.

Like any other type of blog, a crochet blog can generate revenue through various means such as advertising, sponsored posts, affiliate marketing, and selling digital or physical products related to crochet

However, the level of profitability may vary depending on factors such as the size of your audience, quality of content, and your marketing strategies.

It’s important to remember that building a profitable crochet blog takes time, effort, and dedication to consistently creating high-quality content and engaging with your audience.

What is the salary of a crochet designer?

The salary of a crochet designer can vary widely depending on factors such as their level of experience, the quality and uniqueness of their designs, and their business model.

Some crochet designers may work as freelancers or independent contractors, earning income through pattern sales, book deals, and teaching classes.

Others may work for companies that produce crochet products or magazines, earning a regular salary.

According to Payscale, the average salary for a crochet designer in the United States is around $46,000 per year, but this can range from $23,000 to over $75,000 per year depending on individual circumstances

How do you make a living from crocheting?

There are several ways to make a living from crocheting. Here are some options:

  • Crochet Blogging:  Creating a blog and offering free crochet patterns is a great way to monetize a crochet blog.
  • Selling handmade items: You can sell your crocheted items through online marketplaces like Etsy or at local craft fairs and markets.
  • Teaching crochet: You can offer crochet classes in person or online and charge for your expertise.
  • Writing patterns: You can design and write your own crochet patterns and sell them online through marketplaces like Ravelry or on your own website.
  • Freelance design work: You can work with yarn companies or publishers to create original designs for their products or publications.
  • Social media sponsorship: You can partner with companies and promote their products on your social media channels in exchange for payment.
  • Designing and selling digital products: You can create and sell digital products like ebooks, courses, or video tutorials on platforms like Gumroad.

Building a strong brand and online presence can help you reach a wider audience and increase your chances of success.

How can I improve my crochet business?

There are several ways you can improve your crochet business. Here are 7 tips on improving your crochet biz:

  • Develop a strong brand identity: As mentioned above, creating a recognizable brand identity that represents your style and values is very important. This can help you stand out in a crowded market and attract loyal customers.
  • Improve your products and blog posts: Continuously work to improve the quality and uniqueness of your crochet products and blog posts. Experimenting with new colors, and materials to create fresh and interesting designs.  Be innovative.
  • Expand your product line: Consider adding new products to your line, such as crochet kits, digital patterns, or tutorials, to appeal to a wider audience.
  • Enhance your online presence: This is where starting a blog comes in!  Invest in a professional website and social media accounts that showcase your products and brand. Engage with your audience and respond promptly to messages and inquiries.
  • Offer classes or workshops: Teach crochet classes or workshops in person or online to share your expertise and generate additional income.
  • Seek out collaborations: Partner with other businesses or influencers in your niche to reach a wider audience and collaborate on projects.

Continuously evaluating to improve your strategies keeps you relevant and helps you stand out in the crochet market.

Now that you have a good idea on what to focus on for your crochet blog, get started by making a plan. 

It’s good to sit down and start creating your brand identity.  Remember to keep it simple!

Blog the Right Way – FREE 4 Week Course

Start here to learn everything you need to successfully start your crochet blog. New posts will be added until the entire course is full.

Thanks for being here and remember to keep crocheting and keep blogging!

Happy Crocheting Copy
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